It’s that time of month again – your regular fix of what’s new, now and up next in the e-commerce world.
Duty Free Goes Frictionless.
Today, Singapore Airlines (SIA) will become the first airline to offer live online shopping on board its aircraft from 28 June 2021. Customers will be able to choose from more than 4,000 products across a wide range of categories and benefit from duty-free prices on orders that are delivered on their next Singapore Airlines flight. Customers can also choose to have their purchases delivered directly to their homes.
French Connection: Live Shopping is Big in France.
Between reality TV and teleshopping, live shopping is revolutionizing online commerce. With live videos, interactive games and celebrity hosts, fashion brands are turning to “live shopping.”
The Future of Social Media is Shoppable.
With consumers parked in front of their phones, even before the pandemic, a well-timed influencer post can empty the shelves as viewers rush to grab the right ingredients for their own version of the video.
Have Live Shopping, will Travel.
Think Live Shopping is just meant for beauty brands and mega retailers? Think again; and get your passport.
Read more: https://www.phocuswire.com/why-live-video-shopping-is-the-future-of-travel-retail
Meet the Most Effective Live Shopping Hosts – Your Team.
Livestreams are fast becoming the cable-cutting generations’ QVC. And who better to connect with local shoppers through livestreams than local associates? Associates truly understand the shoppers who walk through our front doors every single day to breed both authenticity and trust.
